Speaking about Customer Experience at the IAB meeting

I spoke at the IAB meeting to discuss customer experience and how it is imperative to a business.

'Customer experience as a strategy’ is no longer optional and it requires complete alignment with IT, operations, and your key partners.

Speaking at the IAB New York meeting - Julie Roehm, board member

Read more from me here.

Julie RoehmJulie Roehm, Party City, Advisory Board Member, Signitt, CMO